Project Description

Workers Compensation Fund

The message “be careful out there” finds new voice in an expression of gratitude.

We dug three generations deep and a long way from the corner office to celebrate those who do the actual work of this world- builders, creators and protectors.

–  BUILDERS :30 TV  –
–  PROTECTORS :30 TV  –
– CREATORS :30 TV –
– WORKERS :15 TV –
This campaign beautifully delivers the spirit of our message. I love that real workers are featured. It’s great to see these unsung heroes in the spotlight.
- RACHEL LEWIS , COMMUNICATIONS DIRECTOR